Are you looking to get noticed and make your business more visible to your target audiences through the press and media, or to gain extra mileage for any current press and media activity that you are doing? Media coverage helps to generate interest in your company, increase enquiries and sales, boost website traffic and improve perception with existing and potential customers.
PR gives really good value for money and for smaller businesses. PR can generate a great deal of publicity that would otherwise cost thousands using traditional marketing methods. We use a variety of PR techniques including writing high quality news releases and interesting feature stories, creating photographs that get noticed and creating unusual story angles. There are other ways to get noticed in the press including awards and surveys and we can help with all of that. We can also research and deliver sponsorship, joint marketing, PR partnerships with suitable companies, panel participation and speaker opportunities to get you seen by your target audiences.
Online PR is an essential part of the media toolkit. We integrate it with social media and outreach to influencers in your sector and market to increase brand and product awareness and web traffic. The results lead to increased leads and sales.
To get even better value out of your PR, stories, photos and content can be re-purposed to achieve excellent results across your marketing, as well as all media channels and outlets and social media.